News
Operations and Comp Survey Results: The Blocking-and-Tackling of Building a Coaching Business
Along with providing high-quality golf instruction and coaching, our members are responsible for their business trajectory in many additional ways. Here is what you told us about your business-building duties and the tools that help you fulfill them: Nearly two-thirds...
Four Ways Thinking Long-Term Can Improve Your Everyday Life
Financial planning doesn’t often take place on a beach. But the next time you find yourself there, try this experiment, courtesy of management and motivational guru Stephen R. Covey: You’ll need a Mason jar and an assortment of big rocks, smaller gravel, sand, and...
Here’s How Coaches are Using Social Media to Market Their Businesses
Among marketing options available to our coaches, social media ranks No. 1. Last year a full 88 percent of our members were using at least one social platform. Email marketing was second at 87 percent. None of the other marketing channels managed to top 50 percent...
Compensation at High-End Private Clubs: It Gets Very Rich, at the Very Top
We heard last week from a Proponent member employed as Director of Instruction at a top-tier private club. This member, who is highly compensated, wished to compare her pay package with that of coaches in similar roles at equally high-end clubs. We hadn’t done a deep...
Impressive Levels of “Financial Fitness” Revealed by Proponent Survey
The group of Proponent members who took our recent personal-finance survey was split nearly 50-50 split between coaches who work as employees (45percent) and those who are either independent contractors (42 percent) or academy owners (13 percent). These were veteran...
A Coach’s No. 1 Business Expense: Revenue Sharing or Rent/Lease Payments
The two largest expenses golf coaches must absorb in their businesses are revenue sharing and rent/lease payments. A coaches’ employment situation will likely determine if they pay one versus the other. Usually revenue sharing applies when the coach is an...
Quick Tips for Putting Physical and Mental Energy Where It Counts the Most
We know that time is a finite resource, but so is energy. When a golf instructor is feeling they have to burn ever greater amounts of energy just to fulfill the most basic requirements of the job, a revenue requirement is often the underlying factor. On that premise,...
Manage Your Time and Increase Efficiency: Three Recommendations for Coaches
By David Gould, Content Editor Below are three takeaways from our new website asset, the Golf Instructor’s Guide to Time Management, Efficient Operations, and Work-life Balance. You can find the full document elsewhere on the website, under the Life and Career tile on...
10 Years of Change in Teaching Industry Trends
This week we look back at what has changed over the past decade for the game’s top-tier coaches, also known as Proponent Group members. The data points below contrast what emerged from our new 2022 Operations and Compensation Survey with results from our survey in...
Financial Fitness: Basic Facts about Bitcoin and Cryptocurrency
By Jamar Carr, Alain Landais and John Guthery Over the past few years, there has been increased demand and concern around a particular new asset class: Cryptocurrency. By definition, a cryptocurrency is any form of currency that only exists digitally, that usually has...