by Lorin Anderson | Jul 10, 2024 | News
A statistically representative sample of our Proponent membership—64 coaches— took part in early July in a 2024 Mid-Season Quick Survey. Top-line data points concerned revenue performance, with 61 percent saying their revenues through this June were up versus the same...
by Lorin Anderson | Apr 2, 2024 | News
For many years we’ve been tracking our coaches’ technology usage for their businesses. In the recently released 2024 Proponent Group Operations and Compensation Survey we look at six key technology areas: Launch monitors, cameras, video analysis software, lesson...
by Lorin Anderson | Sep 19, 2023 | News
When you build your personal brand as a golf coach the ingredients can include special gear and gadgets you’ve developed and customized. That’s absolutely the case with a two-wheeled, towable “teaching cart” emblazoned with the words “Chris Foley Golf Schools.” It’s a...
by Lorin Anderson | Aug 16, 2023 | News, Uncategorized
By David Gould, Staff Editor It’s surely correct to say that the world of golf coaching and training is dominated now by professionals 40 and over, but it’s also common sense to say that the future of the field belongs to coaches who are now in their 30s and 20s. To...
by Lorin Anderson | Jun 21, 2022 | News
It had been a decade since we did our last quantitative survey of the impact instruction has on a facility’s revenues. A lot has changed in the world since 2012 and thankfully, the value you create for your employer/facility owner has gone up significantly during that...