News
Proponent Member Nick Kumpis Leverages Instagram Reels for Cash Plus Lots of Exposure
By David Gould, Staff Editor Marketing-minded Proponent member Nick Kumpis has a good thing going with Instagram Reels, an extension of the Instagram platform that’s designed to compete with surging TikTok. Having built his Instagram followers roster to over 10,000,...
IRA Withdrawals That Escape the 10 Percent Tax Penalty
The reason withdrawals from a traditional Individual Retirement Account (IRA) prior to age 59 1/2 are generally subject to a 10 percent tax penalty is that policymakers wanted to create a disincentive to use these savings for anything other than retirement. Yet,...
How Much Revenue Do You Generate for Your Facility? Our New Survey Results Have an Answer
It had been a decade since we did our last quantitative survey of the impact instruction has on a facility’s revenues. A lot has changed in the world since 2012 and thankfully, the value you create for your employer/facility owner has gone up significantly during that...
Small Business: How to Avoid Short-Termism
Small business owners might tell you: Anxiety about making the “monthly nut” often keeps them up at night. Will there be enough positive cash flow to cover recurring costs, such as payroll, suppliers, and utilities? In focusing solely on that nut, however, an owner...
Is It Time for Your Website’s 10,000-Mile Checkup?
Your website is a primary connection to students, both current and future, and a hub of your overall outbound communications. For that reason you’ll want to inspect and maintain it on a regular basis. Website upkeep works on two levels, one being functionality and the...
Operations and Comp Survey Results: The Blocking-and-Tackling of Building a Coaching Business
Along with providing high-quality golf instruction and coaching, our members are responsible for their business trajectory in many additional ways. Here is what you told us about your business-building duties and the tools that help you fulfill them: Nearly two-thirds...
Four Ways Thinking Long-Term Can Improve Your Everyday Life
Financial planning doesn’t often take place on a beach. But the next time you find yourself there, try this experiment, courtesy of management and motivational guru Stephen R. Covey: You’ll need a Mason jar and an assortment of big rocks, smaller gravel, sand, and...
Here’s How Coaches are Using Social Media to Market Their Businesses
Among marketing options available to our coaches, social media ranks No. 1. Last year a full 88 percent of our members were using at least one social platform. Email marketing was second at 87 percent. None of the other marketing channels managed to top 50 percent...
Compensation at High-End Private Clubs: It Gets Very Rich, at the Very Top
We heard last week from a Proponent member employed as Director of Instruction at a top-tier private club. This member, who is highly compensated, wished to compare her pay package with that of coaches in similar roles at equally high-end clubs. We hadn’t done a deep...
Impressive Levels of “Financial Fitness” Revealed by Proponent Survey
The group of Proponent members who took our recent personal-finance survey was split nearly 50-50 split between coaches who work as employees (45percent) and those who are either independent contractors (42 percent) or academy owners (13 percent). These were veteran...