Golf Academy Development and Strategic Planning
Since 1998, Matt Brown has worked within the golf instruction industry as a Director of Instruction, a Biomechanist, an Elite Junior Swing Coach, and a Director of Golf Instructor Training. In addition to those roles, Matt has been heavily involved in the management of the ‘business’ of a golf academy while overseeing the operations, logistics, finances, and staffing. He has worked with the Mike Bender Elite Golf Academy, IMG Academies and the David Leadbetter Golf Academy and was part of the management team that built the Gary Gilchrist Golf Academy from inception.
Matt has an MBA from the University of Central Florida with a specialization in Entrepreneurship. Matt exhibits a unique understanding of what it takes to plan, build, and sustain a successful golf academy in today’s economic climate. His specialty lies in assisting instructors who are ready to expand their business or make their current business more profitable. Services include developing a full business plan including financial planning, growth strategies, operation plans and exit strategies.